The recent release of Seth Godin’s bestseller Linchpin in paperback was accompanied by an opportunity that every credit union leader should pursue.
Here’s the deal.
In a blog post last week announcing the release of the paperback edition, Godin offered free access to an awesome video created from an audio of a speech he gave last year to anyone who buys the paperback edition of the book.
It’s one of the best investments you’ll make this year. You get a great book and access to an amazing 4-part video that will stimulate your thinking, while also showing you the power of motion graphics to tell a story (even if they do at times “run amok” as is stated on the video viewing page).
Trust me. This is a book you want to read and a video you need to watch if you are serious about creating long term success for your credit union.
P.S. The video would be a great way to kick-off or prepare for your next Strategic Planning Session…it is filled with thought-provoking ideas that will open the mind and lead to some real outside-of-the-box thinking.
Tags: creating opportunities, ideas you can use, linchpin, Seth Godin, Seth Godin Video Presentation, solving problems, strategic thinking


Dr. Hudson,
Thanks for this great suggestion. I have yet to read Linchpin but anything Seth Godin puts out is certainly worth reading. Based on your suggestion I’ll be sure to put Linchpin on my reading list. I really like the value add that Godin gives with the video as well (great marketing).
Mark
Thanks for commenting Mark…I agree–anything Seth Godin puts out, I read (and sometimes reread).
The video for this book promotion is both an awesome idea and an awesome information piece. I hope others will take advantage of the offer…there is a lot of wisdom in the video, and the 16-18 minute segments make it easy to watch and squeeze into the schedule!
Hope we can share some more of your insight soon via a guest post!